Best Apps for Clothing Stores on Shopify

Introduction

If you are running a clothing store on Shopify, the right apps can make all the difference. According to Shopify Partners, 87% of merchants say that they rely on apps to run their business. This shows just how powerful apps can be, being able to boost sales, increase conversions, and make brands stand out from the crowd.

From streamlining shipping to improving engagement, let’s take a look at a handful of apps that can help you create a seamless experience for your customers.

1. Klaviyo - Marketing Made Simple

Communication is key if you want to build a loyal audience base. This is where Klaviyo shines. This marketing automation app is popular for its email and SMS marketing capabilities - it allows Shopify merchants to keep customers in the loop about new arrivals, sales, and exclusive deals.

With its easy-to-use interface and rich data insights, you can segment your audience and tailor messages that feel personal. The result? Higher engagement and conversion rates. Plus, the app’s A/B testing features let you experiment with different strategies to optimise your outreach.

Klaviyo’s seamless integration with Shopify means that user behaviour and sending automated follow-ups becomes effortless.

If you want to spice things up or just don’t like the interface of Klaviyo, there are some great alternatives like Wizpop, which has the same capabilities as Klaviyo but offers slightly more customisation and unique designs and styles for messages.

Whether you’re reminding a customer of items left in their cart or promoting new seasonal collections, marketing apps make it easy to communicate in a meaningful way.

2. LimeSpot Personalizer - Unique Experiences

It’s no secret that hyper personalisation in e-commerce is becoming increasingly important. Shoppers appreciate a store that seems to “know” exactly what they are looking for, and that’s where LimeSpot personalizer steps in.

This app leverages AI to analyse customer behaviour and present personalised recommendations. For clothing stores, this means showing clothing that matches their tastes and previous interactions, boosting both engagement and sales.

Past case studies of personalisation speak for themselves - A Mckinsey study found that companies that embrace personalisation achieve 40% more revenue than competitors that don’t. This is no small optimization; personalisation can completely change the game for merchants.

Another advantage of this app is LimeSpot’s “Frequently Bought Together” feature, which encourages customers to add more items to their carts and subtly increases average order value.

LimeSpot’s sleek, customisable design also ensures that its recommendations fit seamlessly into your store’s layout without feeling intrusive.

3. ShipStation - Delivering the Goods

Shipping is a crucial aspect of running a clothing store on Shopify, and ShipStation is a standout app that helps store owners optimise their logistics. This tool simplifies both order fulfilment and delivery, ensuring smooth operations and satisfied customers.

Key features include:

• Multi-carrier Integration: Compare rates and choose the best shipping options.

• Automated Workflows: Streamline repetitive tasks such as updating tracking and sending notifications.

• Management Dashboard: Keep track of shipments and manage orders easily.

• Custom Branding: Personalise labels and tracking pages to maintain brand identity.

You can enhance the shipping experience even further with apps like Wizship, which offers an increased protection upsell that can give your store that high-quality feel, or Aftership, which offers custom tracking, returns management, and in-depth delivery analytics.

Regardless, Shipstation allows you to deliver products efficiently and keep customers informed every step of the way. It streamlines the entire shipping experience and requires very little human attention once everything has been set up, making it an easy, unobtrusive choice for any clothing store owner.

4. Shogun Page Builder - Enhancing Visual Appeal

When it comes to fashion, aesthetics matter. A well-crafted user interface can increase conversion rates by 200%, making a beautiful store a necessity for any merchant who wants to excel.

Shogun Page Builder allows clothing store owners to create visually appealing, high-converting pages without needing extensive coding knowledge. This drag-and-drop tool helps stores design unique product pages, landing pages, and lookbooks that highlight your clothing collection’s best features.

Of course, you will still be somewhat limited in terms of design and performance with Shogun - the same applies to any drag-and-drop tool. However, for what it is, Shogun outshines similar apps in its category and is a great choice for sellers who are on a tight budget or unable to hire a professional design team.

Shogun’s responsive design capabilities ensure that your pages look great on all devices, from desktops and smartphones. It also has a few built-in SEO tools that can allow you to optimise your design to rank higher in search results.

The app’s flexibility makes it easy to showcase your brand’s personality while providing a seamless user experience that keeps visitors engaged.

Final Thoughts

Running a clothing store on Shopify means juggling multiple business aspects, from marketing to logistics to user experience. Each app plays a vital role in enhancing different parts of that puzzle.

Klaviyo and LimeSpot ensure that your marketing and customization efforts hit the mark, while ShipStation and AfterShip Returns streamline the operational side of things. Meanwhile, Shogun lets you showcase your brand with style and finesse.

With these tools in your arsenal, not only can you create a more professional and efficient store, but you’ll also be able to deliver an experience that keeps customers coming back for more and maximises your chances of success.

Frequently Asked Questions (FAQs)

What are Shopify Apps?

Shopify apps are add-ons that merchants can use to change their stores in a variety of ways. They have a variety of uses, from integrating completely new systems to optimising SEO or marketing. Most apps are created by third-party developers, but Shopify also has an array of official apps.

Are Shopify Apps a Good Investment?

Yes, Shopify apps are a good investment. Most merchants see a substantial ROI when they use apps, although it depends on what apps you use and how you use them.

How Many Shopify Apps Are There?

There are currently over 13,000 apps on the Shopify store, with apps relating to marketing and conversion being the most common.