Shopify for jewelry & luxury

Shopify stores for jewelry brands, where a four-figure order needs more than a buy button

A high-value order has to survive the doubts a shopper has at the checkout: is the size right, is the stone what it says, will it arrive insured, can I pay in parts. We build Shopify and Shopify Plus stores that answer each of those on the page, with engraving and sizing handled as part of the product and fraud rules that hold the wrong orders while the right ones ship.
Selected workAll case studies

Happy clients

01Where these stores lose money

What goes wrong in jewelry and luxury stores

  1. 01Personalisation that breaks the orderRing size, engraving text, chain length and metal choice are usually collected through an options app whose output arrives at the bench as a line of notes. The workshop reads the notes, and a ring made in the wrong size is a loss.
  2. 02Trust at the price pointA shopper paying four figures wants the certificate, the hallmark, the return window and the insured shipping stated before they reach the checkout. Photography alone cannot carry a four-figure decision.
  3. 03Fraud and chargebacksHigh-value, resellable goods attract fraud. Default fraud analysis flags too much or too little, and a manual review on every order slows dispatch for the customers you want to keep.
02What we build

Shopify work we do for jewelry and luxury brands

  1. 01A storefront designed to the standard of the productEditorial layouts, large product photography with zoom and 360 where you have it, and a product page that leads with the piece and places the certificate, the hallmark and the return policy where they are read. Spoon and Enibbana are fashion stores we built to this standard.Store design & development
  2. 02Sizing, engraving and made-to-order handled as dataRing size as a variant with a size guide per style, engraving text and font as line item properties with a preview, and a lead time per piece shown before the add-to-cart. The order arrives at the workshop as structured fields rather than notes.Custom Shopify apps
  3. 03Financing on the product pageKlarna, Affirm or Shop Pay Installments with the monthly figure next to the price, and a checkout that offers the same option without redirecting away.Conversion rate optimisation
  4. 04Fraud rules that fit the catalogueShopify’s fraud analysis tuned with Flow rules for order value, address mismatch and first-time customers, Signifyd or NoFraud where chargeback cover is worth the fee, and a review queue that holds only the orders that need it.Shopify Plus
  5. 05Insured shipping and delivery optionsSignature-required and insured shipping methods shown by order value through delivery customisation Functions, discreet packaging as a checkout option, and local pickup for the piece a customer wants to see first.
  6. 06Selling into the EU, UK and USShopify Markets with local pricing, duties and taxes collected at checkout so there is no customs bill at the door, and the precious-metal and stone disclosures each market requires.International expansion
Tools we usually reach for
  • Shopify Plus
  • Shopify Markets
  • Shopify Flow for order review rules
  • Signifyd or NoFraud
  • Klarna, Affirm or Shop Pay Installments
  • Line item properties for engraving
  • Shopify 3D models and AR
  • Delivery customisation Functions
  • Klaviyo
  • Okendo or Judge.me reviews

Stores and apps we built that jewelry and luxury brands will recognise, with the product open so you can judge it yourself.

Related work
04How a project runs

Four steps, and you can see every one of them

  1. 01A 30-minute callWe look through your store before the call and come with questions about what is slowing it down, so the time goes on your store and not on a pitch.
  2. 02A written scope with a fixed priceWhat we will build, what it costs and when it starts, on one page. Most projects start within 3–5 business days of you saying yes.
  3. 03Build in the openA shared Slack channel, a staging store you can click through at any point, an update at least every 48 hours and a call every week.
  4. 04Launch, then stay closeWe launch, watch the first weeks of data and fix what the data says to fix. Most clients keep us on for the next thing.
They said it on camera

Founders and managers we worked with, in their own words.

Press play to hear them
Laura SchlaphorstProduct Owner eShop, Ryzon
Hassan FarhatFounder & CEO, Krafted
Grumspot's team successfully revamped the SEO ReRank app. The team made sure I'm kept up to date on the progress of the project at all times and were very quick to adapt any requested changes.
Mladen GrozevFounder, Meliora Web
Irakli LobjanidzeFounder & CEO, ABsolutely
Michael FenlonCMO, Nutri-Genetix
Very competent team who do the work diligently and professionally while still maintainting an agile approach to accomodating changing business needs.
Matthew WebbCTO, Top Screen Media
Andreas MüllerE-Commerce Manager, Emma & Noah
Martin HanewaldCTO, Simply Legal GmbH
We're impressed with their professionalism and quick reaction times to issues and requests.
Miroslav AntonovCo-Founder, Spoon
Danny ShislerCTO, The Floorr
Divyansh OjhaFounder & CEO, Odd Bunch
We loved working with Grumspot! They created a custom app for our Shopify checkout that fixed our address issue perfectly. Their quick and effective solution made a big difference for us. Highly recommend!
Andreas MüllerE-Commerce Manager, Emma & Noah
Grumspot were exceptionally great to work with. They always offered their best advice and were readily available. I thoroughly enjoyed working with them and highly recommend them.
Yash RanadiveFounder, RealityShop
It has been a pleasure working with Grumspot, and we are extremely satisfied with their services. Their communication was exceptional, and their meticulous attention to detail in data gathering stood out. Grumspot consistently exceeded expectations in their deliverables, completing the project on time and providing unwavering support for any questions our team had. We highly recommend Grumspot for any Shopify Plus projects and look forward to collaborating with them again in the future.
Sam CutroniCEO, DataTools
Working with Grumspot was a pleasure. They were highly professional in their communications and the final work product, even under a tight deadline.
Adam BrecklerCo-Founder and Head of Product @ Better Health
05Testimonials

What it is like to work with us, in their words

Reviews on Clutch and in writing from the founders and managers we worked with.

06Questions

Questions jewelry and luxury brands ask us

Tell us about your jewelry store.

Get in touch

Send the URL and your highest-priced piece. We will go through its product page and checkout the way a first-time buyer would before we reply.